Cave VR

Cave creates portable and affordable VR environments, ideal for for trade shows and expos. I designed their identity as well as branding for their flagship product, Cave in a Box. While VR emerges in consumer-facing markets, I found some real whitespace in the B2B market for a turnkey VR solution that felt as engaging as a B2C brand. The identity I created is futuristic, but still accessible, with a striking yellow that sets it apart from the industry’s sea of blues and blacks.